Archive for December, 2009

PerfectFamilyVacations.com Partners with LeisureLink

Wednesday, December 23rd, 2009

Edited Press Release

LeisureLink, Inc., the distribution and revenue management platform for specialty lodging suppliers, announced that PerfectFamilyVacations.com (“PFV”) will now offer over 1000 LeisureLink properties in hundreds of destinations to its customers.

“We focus on providing family, condo style accommodations in resort settings”, said Bonnie Evans of PerfectFamilyVacations.com.  “In this difficult economy, people are looking for a balance between value pricing and a quality accommodation, LeisureLink’s inventory is a perfect fit for our customer base” she added.

perfectfamilyvacation1

PerfectFamilyVacation.com's website

“PFV will be launching a family-oriented marketing campaign in 2010 to bring the site further visibility, we will honor community service, support charities, and bring attention to how important the simple moments and memories are, in all families and how we can easily help you find what you looking for in a vacation”, said Evans.  “All of these activities reflect a commitment to family and community that goes beyond just offering vacation opportunities”, she said.


Both partners’ technical teams have been deeply involved in the integration effort.  “We have been working closely with PerfectFamilyVacations.com to smoothly integrate our booking engine with their existing site”, said Steve Reich, Senior Vice President of LeisureLink.  “Our engineering team has added new capabilities to reflect PFV’s branding and site design within the booking engine, and we will add additional capabilities over time”, he added.  “All of our clients and distribution partners will benefit from these new development efforts”, said Reich.

“We are extremely pleased at how quickly and easily the development efforts have progressed”, said Bonnie Evans of PFV.  “Both teams have been on extremely tight timelines, and the cooperation has been wonderful”, she added.

Holiday Cottages Group launches TV ad campaign

Monday, December 21st, 2009

Company News

Holiday Cottages Group, a UK holiday home operator, is planning a television advertising campaign to run from December 26 to March.

Previously the company announced to invest GBP 8 million in online marketing over the next 12 months through partnerships with Efficient Frontier and Essence.

Of the £8m online investment the majority will be devoted to paid search and about 20% reserved for display.

Holiday Cottages Group is owned by Wyndham Worldwide and owns brands such as cottages4you.co.uk